The ‘Who’ and the ‘How’ of ABM

At BirdsAtFive, we are fortunate to work with some of the most forward-thinking B2B companies in the world. Together with them, we explore new ways to deliver Growth.

Date: Mar 16th, 2023
Length: 60 min
Place: Online

And if there is one thing, we have seen the last 12 months, it is a shift towards maximizing conversions with an account-based marketing approach.

Our hosts are Marius Skarpeid and Nicolaj Christensen.

Setting the ABM team and R&Rs
The main tools and channels used in ABM
Common content formats in ABM
How to develop and run ABM programs

The next breakfast is at our office in Østerbro.

Practitioners share what works in B2B marketing and sales today. We send one email when the next one is announced.